Electric-motorcycle maker Brammo Inc. has hired Ashland City Councilman and former Medford police Lt. Greg Lemhouse to spearhead global fleet development.

Electric-motorcycle maker Brammo Inc. has hired Ashland City Councilman and former Medford police Lt. Greg Lemhouse to spearhead global fleet development.

Lemhouse's experience in law enforcement, government operations and private business will come into play as Brammo seeks to expand sales.

"My role is to open minds to the advantages of integrating alternative fuels and sustainable technology within government, here in the state and nationally," Lemhouse said. "Not only do I know budgets and purchasing, but I know what police departments need operationally. Also, as an elected official, I know the other side of budget realities, the process and limitations."

Last November, Brammo announced a deal with the Hong Kong police force to outfit its traffic patrols with Enertia Plus LE bikes, and founder Craig Bramscher said he anticipated fleet sales to account for 25 percent of the company's revenue.

"The Hong Kong agreement was a big deal," Lemhouse said. "When a department with the stature of Hong Kong's takes this kind of step, other departments are interested and following what's happening. Research dollars are kind of thin for a lot of departments, and so something like this becomes the first domino."

Lemhouse is also president of the Ashland Emergency Food Bank board and has family business connections.

"I speak a language to government officials they can understand," Lemhouse said. "We all want sustainable technology, but we want something that works. You don't want to give away operational performance. It comes down to, 'Do you want clean energy or not?'"

Lemhouse, who left the Medford police force in January, supervised the department's motorcycle unit but was not part of the two-wheel patrol team.

"I didn't own a motorcycle before," he said. "But I do now."

When he left Medford police, he said he was intending to develop a private security consulting business.

"I'm still working on that," Lemhouse said. "But knowing Brammo, knowing what they do and the outstanding people involved, I have a chance to get involved in bringing real sustainable technology to government. It would have been dumb to pass it up."

Greg Stiles is a reporter for the Mail Tribune. Reach him at 541-776-4463 or email business@mailtribune.com.