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Doodle Bra dad gets jail time for misusing money

 Posted: 11:45 AM November 10, 2010

The father of the Ashland High School teen who invented a product known as the Doodle Bra will serve 40 days in jail, pay restitution and be required to serve two years of probation for misusing money people invested in the company.

Randolph Harry Segal, 47, of Medford began serving his jail time immediately after the sentencing this morning after he pleaded guilty to one count of first-degree felony aggravated theft and one count of selling unregistered securities, just two out of 10 charges against him.

After hearing victim statements by a defrauded investor and Segal's 19-year-old daughter, Rachel, who invented Doodle Bra, Jackson County Circuit Judge Tim Barnack imposed a harsher sentence on Segal than recommended as a part of a plea agreement between Segal and the Jackson County District Attorney's Office.

District Attorney Mark Huddleston had recommended just two years of probation in exchange for Segal's agreement to plead guilty to two out of the 10 charges against him.

Segal's wife, Betty Ann, 30, pleaded guilty Nov. 1 to first-degree felony aggravated theft and was sentenced to two years of probation. About nine other charges against her were dismissed as a part of her plea bargain.

The couple was previously charged with two counts of first-degree felony aggravated theft, two counts of unlicensed securities transaction, four counts of sale of unregistered securities and two counts of securities fraud.

They promised investors receipt of shares and dividends on Doodle Bra's profits. Instead, the couple used investors' funds for daily living expenses and trips to Hawaii, New York and Las Vegas.

The Doodle Bra is a plain, white, cotton bra that comes with erasable markers and stencils that can be used to create unique decorations on the bra. Once the bra is washed, it becomes a clean canvas for more artwork. Rachel Segal came up with the idea while still in high school.

She said today she didn't know about the fraud. She plans to file a civil suit against her father and stepmother to obtain rights to Doodle Bra and hopes to eventually make it a viable business.

— Paris Achen

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